“Any fool can make soap. It takes a genius to sell soap.”
Mr. Gamble of Proctor and Gamble
Here’s Just Some of What You’ll Learn at the Workshop
- How to design a beautiful store that attract shoppers as they walk pass it
- How to create an attractive visual merchandise display that tells the story of your brand and speak to your target market
- How to create an effective loss prevention strategy that reduce your shrinkage by 84%
- The best retail store marketing strategies that creates stamped in your store each week
- Social media marketing for retail stores
- How to use your website to generate footfall (traffic) to your store
- How to effectively navigate the changing retail environment
- How to effectively integrate your online and brick and mortar strategies
- How to increase your online sales and profit
What are the elements required to increase retail sales?
Increasing retail sales requires:
- A beautiful store design
- An attractive visual merchandise display
- Increased availability of stock
What is required to reduce retail shrinkage?
Reducing retail shrinkage requires:
- Good store design
- Secure merchandise display
- Effective loss prevention strategy
How do you make profit in retail?
Making profit in retail requires:
- A beautiful but secure store design
- An attractive yet secure visual merchandise display
- An effective loss prevention strategy
This is what you will learn at the: ‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop’.
Pay only £67 now and pay the remaining £430 in seven monthly instalment of £60 per month.
This will give you time to implement the learnings from the workshop.
Massive early bird discount available scroll down for details.
There is full money back guarantee scroll down for details.
Dear Fellow Retailer,
- Have you ever wondered why some retail stores are constantly jam packed while others remain empty even on a busy shopping day?
- Why do shoppers choose one retail store over the other?
- Most IMPORTANTLY, what can you do to make your store the shoppers’ choice?
Mr. Gamble of Proctor and Gamble the biggest manufacturer of retail products once said:
“Any fool can make soap. It takes a genius to sell soap”.
How to sell soap – or to put it another way, how to sell the merchandise in your retail store and increase your profit margin is the topic of discussion at the: ‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop’.
Let Me Tell You A Story
During my research for my books on store design and visual merchandise display, I visited Harrods.
I have heard a lot about Harrods, but had not actually visited it.
When my sister visited me from the United States, Harrods was on her list of places to visit, however, by the time we arrived at the store, it was already closed.
You can imagine my anticipation and apprehension at visiting one of the most famous retail stores where royalties, Hollywood A-list stars and the “who is who” from around the world go to shopping.
In my mind, everything in Harrods was made of gold.
I even bought a special outfit for the occasion to ensure I was in sync with the royalties and A-list stars.
I was hoping I could catch a glimpse of Roman Abramovich and some of his billionaire friends or some Saudi prince.
However, instead of some Russian oligarch or Middle Eastern Sheikh, what caught my attention was a bus. I had bought the identical bus for my son from ASDA.
It was the same bus in the same packaging.
An odd question popped into my mind when I noticed the bus:
why is it that the same bus, in the same packaging, probably made in the same factory in China, by the same people, being sold in Harrods for almost three times the price it was sold for in ASDA?
At first it was a mystery to me. But as I walked around Harrods the answer became clear.
ASDA sells toy a bus. Harrods sells classy toy bus even if it is made in the same factory in China.
There is a difference, that distinction is what you are going to learn at the: ‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop’.
High Price Selling Strategies
The price of a product is not determined by the cost of bringing the product to the marketplace as you are taught in retail school rather by:
- Who is buying?
- How much they are willing to pay?
- How the product is sold to them?
The reason the same bus, made in the same factory in China is sold in Harrods for almost three times the price it is sold for in ASDA comes down to who shops at Harrods and how the bus is sold to them.
For a start, ordinary people like me are not Harrods target market. Harrods know their target market is oil Sheikhs and Russian oligarchs whose focus is not on the merchandise but on the manner in which the merchandise is sold to them.
This is a very important multimillion pounds lesson I will like you to take from reading this letter even if you decide against attending the workshop.
Customers do not come to your store to buy your products, they come to your store to buy an EXPERIENCE.
The failure of the majority of retail businesses boils down to a misunderstanding of this simple but fundamental business lesson.
Know thy customer!
The majority of retailers do not even know their target market.
They open their stores, stock them with goods and hope that customers will show up simply because they are open for business.
This is a very big mistake!
You first need to decide who you want to sell to and then create a selling environment to attract those types of people.
Harrods have obviously decided who they want to sell to therefore, created a selling environment that appeals to only those types of people.
Do you still wonder why royalties, A-list Hollywood stars and the who-is-who in the world flock to London to shop at Harrods? Harrods has three things working for it:
- A beautiful store design
- Attractive visual merchandise display
- Effective loss prevention
Harrods has one of the best store design and visual merchandise display in the retail business…period.
I mean that literally because in my research for my books, I researched the best retail stores around the world.
Most retailers underestimate the relevance of store design and visual merchandise display to their success.
Your selling environment determines: the customers you attract and the price they will be willing to pay you.
Retail business is showbiz.
The extent to which you are willing to put up a great performance for your customers is the extent to which you are going to succeed.
The other thing that Harrods has going for it is an effective loss prevention strategy.
To shoplift from Harrods the person has to be:
- A member of a retail crime gang syndicate
- Really brave
- Really stupid
- Or smoking something really strong
Harrods is one of the handful of retail stores without visible blind spots. They do have blind spots but they are invisible to the untrained eyes.
If you would like to learn how to create a Harrods like store design and visual merchandise display even if you do not have Harrods resources, book your place now for the ‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop’.
Lessons From A Retail Great Sir Terry Leahy Of Tesco
In his book: “The One Thing You Need to Know” author Marcus Buckingham said when he interviewed Sir Terry Leahy the man who transformed Tesco into an international powerhouse; he asked him: what was the key to Tesco’s transformation.
Sir Terry Leahy responded that Tesco’s transformation stemmed from asking and answering the question: ‘Who do we serve’.
After answering the question ‘Who do we serve’, the next step in the process was putting in place mechanism to ensure they serve those customers better.
One of the mechanism put in place was increasing the numbers of checkouts in each Tesco store.
As Sir Terry Leahy put it: “what better way to show respect for someone than to show him you respect his time”.
Harrods, one of the most famous department stores in the world, Tesco one of the world’s biggest retailer understand that the key to retail success is understanding your customers and creating a shopping environment to appeal to those customers.
The most successful retailers understand that what people buy from you is not your merchandise but an EXPERIENCE AND FEELING.
Marketing 101: people buy emotionally but justify their decisions logically.
At the ‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop’ you will learn how to create the type of customer experience that will result in stamped in your store.
Shoppers Have Abundance Choice – Make Your Store The Logical Choice
We now live in a world in which shoppers are faced with what author Barry Schwartz calls the ‘paradox of choice’. Shoppers are overwhelmed with choices.
The average person is exposed to over three thousand advert every single day. This excludes online ads from social media and email marketing.
If we add the fact that shoppers are now able to do their shopping online, you see that the brick and mortar retail industry is a dying industry.
The High Streets in many Western cities are undergoing serious transformation.
Since the 2008 financial crisis, thousands of retail chains that were once considered permanent fixtures on the High Street have ceased to exist.
The situation became so serious in the UK that the British government was forced to communion retail expert Mary Portas to set up a commission of inquiry into to disappearance of the UK High Street.
Like every government initiative, there were lots of hoopla and fun fair but at the end of the process, the situation remain the same.
This is because they never dealt with the root cause of the problem. They addressed the symptoms rather than the underlying cause of the problem which is the changing shopping habit of shoppers.
No one could have ever imagined that a retail giant Woolworth would have disappeared from the High Street.
But it did and there is a lesson in it for you and other retailers.
The lesson is this: people shopping habits are changing.
There is a new generation of shoppers who no longer view shopping as therapeutic.
At least not shopping as we know it.
These smartphone and tablet generation prefer to shop from the comfort of their living rooms.
I for one have not visited a book store for the last five years.
Yet I do buy a lot of books. When I want to buy a book, I just flip open my laptop or smartphone and order my book from Amazon.
There are millions upon millions of shoppers like me who are increasing turning to the internet. Many of my friends even do their grocery shopping online.
Grocery shopping online people!
Could someone have imagined this phenomenon five or ten years ago?
Despite the fact that many retailers are joining the online party, the profit margin on online shopping is getting increasingly thin and retailers lose out on impulse buying which accounts for a large chunk of retail profit.
However, there is good news.
The good news is despite the rise in online shopping, the large majority of shoppers still do like shopping at their favourite shopping malls and High Street.
But, this is a big but.
The reason shoppers visit shopping malls or the High Streets has changed.
Shoppers today do not visit shopping malls or High Streets for the same reason they did five or ten years ago.
So there are two questions to be answered here:
Question #: 1
How can retailers persuade someone like me, my friends and the millions of smartphone generation to return to the shopping malls and High Streets?
Question # 2
What is the new reason shoppers visit shopping malls or High Street?
It is these and other questions we will be exploring at the ‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop’.
The New Retail Environment
Retailers spend millions on marketing in an effort to drive footfall (traffic) to your stores.
What you may not understand is marketing strategies of yester years will not work in the new retail environment.
Just dropping leaflets with price discount, placing ads in the newspaper or billboards will not work in the new retail environment.
The only form of marketing that works in this ‘paradox of choice’ age is permission and relationship marketing.
Permission and relationship marketing is about building the marketing into your product and service.
What do I mean by building the marketing into your product and service?
For a retailer, building the marketing into your product and service is having well-trained staff capable of answering customers questions.
It is about designing your store in such a way that it attract shoppers as they walk pass it.
It is about creating an attractive visual merchandise display that tells the story of your brand and speaks directly to your target market.
It is about having a loss prevention strategy that is fit for the current retail environment. This is what the ‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop’ is going to be about.
Who Should Attend the ‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop’?
- Retail executives
- Retail store owners
- Retail managers
- Retail loss prevention managers
- Visual merchandisers
- Retail store designers/shopfitters
What Will Be The Outcome of the ‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop’
At the end of the workshop participants will understand:
- The Psychology of A Beautiful Store Design
- How To Increase Retail Sales With Attractive Store Design
- How to Increase Retail Sales With Brand Image Selling
- How to Design A Retail Store For Increase Customer Flow
- How To Choose Your Store Colour And Layout
- The best retail store lighting system
- How To Wow Customers With Creative Storefront Design
- How To Choose The Right Materials For Store Design
- How To Design A Profitably Retail Store
- The Best Store Design Technologies
Visual Merchandise Display
- The Psychology Of Visual Merchandising Display
- How To Use Visual Merchandising To Increase Sales
- Challenges Facing Visual Merchandisers
- How To Burst The Price Myth With Creative Merchandise Display
- The Best Merchandise Display Strategy
- How To Maximise Display Space Allocation With Creative Display
- The Benefits Planogram Software
Effective Loss Prevention Strategies
- How to Prevent Shoplifting
- How to Prevent Employee theft
- How to Minimise Retail Employee Error
- How to Create an Receiving Process
- The Most Effective Retail Loss Prevention Technologies
- How to Create A Culture of Loss Prevention
The retail environment is changing.
Strategies and tactics of the past will not work in the new retail environment. You cannot expect to succeed in the 21st century retail environment with 19th century strategies.
‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop’ will provide you the latest cutting-edge strategies for increasing your sales, reducing your shrinkage and increasing your profit in the new retail environment.
You can easily triple or even quadruple your profit margin in less than 90 days of implementing a third of the information from the ‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop’
Four Lame Reasons You Might Choose NOT To Attend The Workshop
I hear some utterly and wildly ludicrous reasons from retailers as to why they avoid taking the critical steps that will increase their sales and profit margin.
Some of those reasons are so preposterously silly that I decided to use them as the framework, on why YOU must turn a critical eye on the way you currently approach increasing sales in your store.
I hope that I do not unintentionally embarrass YOU by citing a specific lame rationalisation you may be hiding behind. But if the shoe fits…well, perhaps some sobering re-evaluation of logic is called for on your part.
Shall we begin? (Are YOU ready for some laughs)?
Lame Reason One:
“I have a ton of other retail training materials that I need to read/listen to —before I can justify changing anything I am doing.”
If you have not read or listened to those materials in the last year…or two, or three — what makes you possibly think you will do it now?
Why wouldn’t you want me to personally teach, guide and translate all those unread, unlistened-to materials into real actionable state-of-the-art strategy you can finally do something with immediately?
Or are you someone who really does not crave all the growth, profitability and success that you purport you want your business to generate?
People who don’t act in 12-36 months have a 95% statistical probability of not acting at all—on their own. If you are one of them, why not let me help you?
Lame Reason Two:
“My business is different. Your sales and profit building strategy will not work for our store. ”–
If you really and truly want to see your business grow and multiply and you do not think I can do it for you—yet you are doing nothing, but hoping, waiting, avoiding and being suffocated by the status quo — you, my friend, are only cheating yourself.
Look, owning a bunch of books, CDs or DVDs you don’t use is a cop-out. Action, application, implementation, execution and follow-through are the only things that produce results. Nothing will ever happen until you finally take productive action.
Lame Excuse Three:
“I am too small to implement anything you come up with; I do not have the resource to implement them.”-
What this “rationalisers” is really saying is you do not have the willingness to reach out for greater success.
I am fine with that — But I probably know more no cash, retail sales increasing methods than most retail consultants.
I realise I have used Harrods and Tesco as case studies which might make small to medium size retailers nervous about their ability to emulate the success of those retail giants.
But increasing retail sales and profit has nothing to do with the amount of resources you have. It is not about resources but your ability to implement and execute the ideas I am going to be giving you at the workshop.
Lame Reason Four:
“I have already attended other retail workshops and seminars. What possibly could I learn from this one?” (My blood boils when I hear this lame excuse for poor execution.)-
Describe and list of all the store design, visual merchandise display, loss prevention and retail store marketing strategies that you have implemented since you attended your last training. I am sure you can’t!
You probably have not done anything…Nothing….Nada….Zip…with the information you got!
So again, what you are really saying to yourself is that you only “play act” at increasing your sales.
You obviously do not really want to see your sales and profit increase — or you will be the first one to be strategising and your implementing things you have learnt.
My Point? To Your Own Self (And Business) Be True
My point is simply (to quote Shakespeare), “To thine own self be true.”
If you are scared, paralyzed, unwilling, unable, uncertain that you really do want or deserve to increase your sales — just be truthful with yourself.
Acknowledge the truth, then sit on the side-lines as a spectator and watch other retailers increase their sales and profit.
But DON’T TRY TO MAKE EXCUSES.
Looking for a scapegoat in all the wrong places is not the answer. Go to any mirror and point an accusatory finger at it to find the real culprit/villain.
Doing What It Really Takes
If your store does not have the success, prosperity, income or growth you crave and you AREN’T willing to do what it really takes to make that happen — blame yourself; not the trainings you have attended.
Finally Taking Action
But if (upon second thought) you ARE ready, willing — and, above all, able to take the action necessary to increase your store sales and profit you are after — the solution to any problem you struggle with is really in your hands.
Just sign up for the ‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop’ Only if you do something, take action, make something happen can your situation meaningfully change.
You need to get your mind and business in gear and make increasing your sales a priority.
You need to come to ‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop’
So Why Should You Attend The Workshop And Listen To Me?
I am the author of the following books:
- How to increase retail sales with store design and visual merchandise display
- Store Design Blueprint: How to Design An Attractive But Profitable Store
- Visual Merchandise Display: How to Create A Beautiful Yet Profitable Store
- How to Make Profit in Retail
- 84% The Most Effective Strategy for Increasing Retail profit
- 43.5% The Most Effective Retail Profit Protection Strategies
- 12.24% The Most Effective Retail Employee Error Prevention Strategies
- 27.8% The Most Effective Retail Employee theft Prevention Strategies
- 14.3% The Most Effective Shoplifting Prevention Strategies
- 27.9% The Most Effective Retail Shrinkage Reduction strategies
I have worked with Tesco, Mark & Spencer, Brantano Shoes and provided retail loss prevention training and consultation to retailers in the US and Azizia Panda the biggest retail chain in the Middle East.
Listen to what one of my clients have to say about my training method:
To have similar experience, click on the below button for the ‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop’
Attention! This Offer Is Extremely Time Sensitive
The Case for Coming–Why You Should Take Action Immediately…
There are two really important, perhaps vital, reasons why you should register immediately. I can’t make it any simpler than this…
We will sell out this workshop. And once we do, you won’t have the option of attending, PERIOD. The clock is ticking…
There is an early bird discount of £250 if you act today. So instead of investing £497 if you act today, you’ll be investing only £247
Take advantage of the early bird discount by clicking on the “Order Now” button
Remember this discount only last till the 15th of March after which you will have to invest the full fees of £497.00 if you wanted to attend this retail game changer workshop.
Workshop date: 23rd April 2014
Venue: Hilton London Olympia Hotel, 380 Kensington High St, London W14 8NL
Group booking discount: email- email@example.com for group booking discount
Enquire about in-house training: email- firstname.lastname@example.org for information about in-house training
Four Critical Questions
Allow me to answer FOUR CRITICAL questions, which I will want answered if I was considering attending the ‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop’ myself…
Critical Question #1:
What’s included as reference materials as part of the training?-
The ‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop’ is not just experiential.
It is very informational, educational and referential.
I’ll be giving you resources so valuable, it’s almost like I’m opening up my private file cabinets, archives and library for you to immerse yourself in.
Here is the valuable reference workbook I will be giving out to you: This workbook is THE ULTIMATE RETAIL BUSINESS BUILDING RESOURCE.
It has extensive explanations, exercises, definitions, templates, detailed instruction, follow-up and review sections.
It is hundreds of ideas, advice, strategies and tactics of priceless and permanent reference tools to enhance and advance your business progress. It’s broken down into scenarios, reports, and applications.
You’ll turn to this volume again and again to reinforce and refine your store design, visual merchandise display and loss prevention knowledge.
It provides directions, guidance, answers, and solutions you can use for years to come. Use it as your secret weapon to transform your retail store after the workshop has been completed.
It is the definitive, concept-by-concept… strategy-by strategy… step-by-step textbook on how to engineer great retail business.
Critical Question #2:
“How do you help me once I return home? What do you provide and how do you help with my store design, visual merchandise display and loss prevention AFTER the last day of the experience?”
Great question. It’s a question that I’d want answered, too! In fact, I believe this is one of the critical areas that distinguish my training from all retail trainings. So here’s the truthful, candid and complete answer.
Phase one: Unedited recording of the Entire workshop
Following your extraordinary “live” ‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop’ you will receive a massive eight hour recording library of the actual complete workshop you attended.
Unedited, unabridged, an unbelievable way to relive, review and re-share this extraordinary experience for years to come—for yourself and to share with your entire staff.
You will use this valuable resource over and over again because repetition is the mother of skill and listening to the recordings reinforces the concepts that were discussed during the workshop.
Your perspectives are changed and enhanced with each and every listening.
You will always take away something new and different that you can apply to your store.
During the workshop, the ideas, breakthroughs, applications and concepts which could be immediately applied to your store will be coming at you so fast (and from so many directions), that you will be unable to keep track over the course of the day.
Even with you taking notes! You might be temporarily overwhelmed with specific, targeted, “on point,” breakthrough applications, strategies and possibilities for you and your business.
Having the recordings for posterity guarantees you the ability to review, reflect and refocus on topics that you mentally missed during the workshop, because you got so excited/exhilarated by a previously discussed concept.
I can’t afford that.
I won’t allow that.
I can’t invest an entire day of my life and energies on custom, spontaneous contribution and immense creative store design, visual merchandise display and loss prevention input to you and have one minute of that be lost for eternity.
So I insist that every minute, every question, every session, every interaction, every speaker be preserved on video and audio for you to watch or listen to over and over again.
You can’t do that without these unedited training recording.
Phase Two: Three Months Of 90-Minute Strategy Sessions With Me
Phase two of The ‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop’ — Where the Rubber Meets the Road — Monthly Skype Calls.
I have learned that, left to your own devices, you go home transformed and potentially regress. Status quo is a diabolical and insidious enemy that can bring any high achiever down — if left to their own devices.
I refuse to invest almost £100,000 worth of materials, and an entire day of my life in you, and then not have you experience the business breakthroughs you desire and deserve — and I expect! It would be wasteful.
It would be foolish. So after the recordings arrive and you’ve had a chance to review them, I will spend ninety minutes a month, every month, for three months with you and the rest of the group on a consultative group Skype call session. –
It’s Yours For No Extra Cost–
This Phase, all by itself, is realistically worth £6,000 in hard costs, but it has the potential of being worth many times that amount to you and your business.
If you check on our website you will notice that annual membership of our coaching program is £24,000.
So you are really getting a bargain here.
Let me work through any problems, answer questions, solve your challenges and identify your under-the-radar opportunities.
The follow up guidance, direction and advice can be the most important, useful and applicable component of the entire program.
During this phase you’ll speak with my expert guests and/or me once a month for three months!
Based upon past experience, I think it’s absolutely essential to assure your optimum success.
We all need someone (or something) to hold us to a higher level of performance.
This is it!
This is priceless.
To my knowledge, no other high-powered retail consultant out there offers anything close to this (for a fee or otherwise). Normally, they’re hit-and-run. They do their lecture-based seminar, collect the money and leave.
I’m quite the opposite.
I want to ground you.
I want to develop you.
I want to instil the mindset.
I want to make sure you never forget one iota of what transpired.
I want to make sure that it gets implemented individually, and then customised to you.
I want to be there when you have a problem.
I want to share your successes with you.
It’s that simple.
I WANT MY INVESTMENT IN YOU TO PAY OFF “IN SPADES.”
Critical Question #3:
Will there be other speakers at the event?-
Let’s put it this way, I will be doing nearly all of the speaking, guiding (metaphorically speaking) — “by-the-hand,” through my mindset and thought processes.
I want you to get the greatest value and advantage for your investment. There may be a colleague or two surprise guests show up – but this is 100% me mentoring you.
Critical Question #4:
How is The ‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop’ different from any of your other retail trainings?
There are three things I was never able to do for the lower priced trainings in the past that make The ‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop’ a “must attend” workshop — if you are serious about increasing your sales and profit.
- Helping you develop an overall “Action Plan” store design, visual merchandise display and loss prevention strategy. (Previously I could only help people do this at £1000 a day.)
- Give tons of “real world” examples so that you understand each concept as well (or maybe better) than most other retail trainers — because most of them don’t know how to translate theory into reality.
- Share my all-new, unique “Integrative Dynamics” training process which produces such a high degree of accelerated, geometric and spectacular bottom line results.
Developing Your Store Design, Visual Merchandise Display, & Loss Prevention Strategy–
Because the workshop is designed to be interactive, you will walk away from it with a comprehensive store design, visual merchandise display and loss prevention plan.
I have perfected a new teaching process. I have combined a process where I teach you each concept — including how to develop your strategy — with tons of illustrative examples of what works and how other successful retailers have applied each principle.
It is my hope that you make the right decision for your business.
Look forward to meeting you.
P.P.S. In the unlikely event that you can’t make the schedule of the event you can choose the Home Study version of the workshop on a very, very advantageous basis.
And you can test drive it for 30 days before we will consider your purchase final.
Email: email@example.com to register your interest to try the Home Study Version for 30 days FREE.
P.P.P.S. Least I forget. We will also be doing few hot seats. What this means is handful of lucky attendees will have their store design, visual merchandise display and loss prevention strategies dissected and critic live on stage.
We will advise on changes and improvement that will result in increased sales.
P.P.P.P.S. Every attendee will leave the seminar with a complete actionable store design, visual merchandise display and loss prevention strategy plan they can begin to implement the very moment they leave the workshop.
We will follow up with you during the monthly calls to ensure you are implementing the plan.
P.P.P.P.P.S. You have committed a large portion of your life and livelihood to your business. And you know that increasing your sales will drastically increase your bottom line and profit.
So why not give yourself a fighting chance for that success by attending the ‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop.
Give yourself the break you deserve.
Fast Action Bonus #1
I am feeling generous today so this is what I am going to do: the first 20 people who register will receive an electronic or hard copy of any of my retail books of your choice plus my bestselling Business Growth Blueprint: Three Step Formula For Growing Any Business Both electronic and physical product (DVD, audio and workbook).
When you book now within a few minutes you will have your hands on the electronic copy of The Business Growth Blueprint: Three Step Formula For Growing Any Business and the physical copy will be with you 48 hours from now.
And get your hands on your free gifts in minutes
For The First Time Ever…
Fast Action Bonus #2
An undisclosed bonus worth ten thousand pounds (£10,000). This bonus is only for the first 10 people who register.
So you will get the first and second fast action bonus if you register now and become one of the first ten people.
I Believe I Can Transform Your Business In Ways No Other Retail Consultant Can (or will) Possibly Do
Quite frankly, there are not a lot of retail experts in the UK at this moment better skilled, experienced (and trained) to transfer a master-level education in increasing retail sales and profit to you than I.
Not a lot of retail consultants have the ability to connect store design, visual merchandise display and loss prevention to retail sales increase and profit.
And if you’ve got anyone else out there today willing to stand up and take responsibility for transforming your increasing your sales and profit and who’ll go way, way, way out on a limb and GUARANTEE TO DO IT FOR YOU OR NOT BE PAID — definitely use them.
I sincerely mean that.
But, if you don’t have anyone else you trust… anyone else who has spent over £100,000 being trained by the best, law enforcement, business and marketing experts in the world, who has written 10 retail books…
If you don’t know any retail consultant who’s got multiple business growth training program in the marketplace in industry as diverse as private medical practice, dental practice, restaurant, law and accounting firm growth…you should seriously consider being one of the managers, retail business owners and retailers who attend this landmark workshop.
This will be the first time I’ve offered this cutting edge training in the UK to anyone. And the version you’ll be experiencing is guaranteed to be the best, most actionable and content-rich retail workshop you’ll ever experience.
The modest price we’re charging, as you see, is a mere pittance compared to what your payback will be to you.
It is inconsequential compared to what it will be over the life of your business.
If you want your business to keep going and growing, to go from surviving to thriving in the decade (and decades) to follow, you must attend attending the ‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop.
If you do, this will be the best investment of time, opportunity cost and modest capital you’ll make in your business life. If you don’t attend, it will be a tragic waste that you’ll regret for years to come.
WH Smith can no longer claim to be a book retailer because only a tiny proportion of its income derive from selling books.
HMV, the biggest entertainment retailer in the UK in on life support.
Only a miracle will keep it alive in its current form. Books and entertainment retailers are in serious trouble because they have failed to adapt to the changes taking place in their categories.
Amazon, eBay and other online platforms have completely changed shoppers buying habits. But books and entertainment retailers have not changed their business model to adapt to those changes.
They are stuck and do not know how to unstuck themselves.
The retail professors and PhDs they have brought in to help them get unstuck have not been able to unstuck them because those professors and PhDs lack the practical, hands-on frontline experience I have…
Furthermore, they lack the eclectic experience I have as a result of working in different industries.
You cannot learn from the familiar.
You need eclectic input from diverse business sectors to help you make that breakthrough you desire.
I have the experience of working with retailers in different parts of the world but most importantly I have worked in different industries including: private medical practice, dental practice, restaurant, law and accounting firms.
So what I bring to the table as a retail consultant and trainer, which no other retail consultant has is this extensive broad array of knowledge from different industries.
And avail yourself of the opportunity to learn how to increase your sales and profit from one of the best retail consultant in the UK.
There are three ways of growing a retail business:
- Attracting customers
- Increasing the frequency of purchase
- Increasing the volume of purchase
Most retail businesses fail business their entire business model is limited to attracting customers.
They do not think of ways of applying the other two strategies once they have the customers in their stores.
The books and entertainment retailers are struggling because they do not think of ways of attracting and maximising the customers once they are in their stores.
At the ‘How To Increase Retail Sales With Store Design And Visual Merchandise Display Workshop’, I will walk you step by step through the three ways of growing your retail business and help you create a framework for specific application to your particular circumstances.
Listen to my client
The Business Education Centre
Unit 1, Wilsons Park, Monsall Road, Manchester, M40 8WN
Tel: (+44) 020 8798 0579 or 078 6504 9508
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